Ad Manager

Edit ad / Leads

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You build it. The copilot forecasts results from your own delivery, checks it against what wins in this account, and hands you the data and copy to make it stronger - it never builds it for you.

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What is this ad for?

Leads Collect leads with instant forms or your site. Sales Drive purchases tracked by your pixel. Warm Remarketing Re-engage warm audiences from pixel + engagement. Traffic Send the most people to a destination. Awareness Maximize reach and brand recall. Engagement Get more interactions on your content.

Creative

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Brief the copilot

Say what this ad is for and the angle you want. It reads your creative against this and sharpens its breakdown and suggestions - it still never writes the ad for you.

Ad copy

0 / 125
Copilot ideas (3)

"Still doing it the hard way? 8,000+ people found a 2-minute fix - here is what they switched to."

Question hook + social proof. Both lift CTR in your account.

"We started this because we were tired of the exact problem you have. Here is what changed."

Founder framing - your top prospecting ad uses this angle.

"Most people overpay for this. Here is how to get the same result for less - no catch."

Objection-handling open; pre-qualifies the click.

0 / 27
Copilot ideas (3)

"The easier way, finally"

Short, benefit-led, well under the 27-char fold.

"Trusted by 8,000+ customers"

Social proof in the headline - +18% CTR signal.

"Try it free for 14 days"

Risk-reversal; strong with cold lead traffic.

0 / 27
Copilot ideas (3)

"No credit card required"

Lowers friction; pairs with Sign up CTA.

"Cancel anytime"

Reassurance line for first-touch audiences.

"Set up in under 5 minutes"

Concrete, removes the effort objection.

Action & destination

Format

Audience

Manage

Budget

$

Optimizing for Leads. New ad sets need ~50 results to exit learning.

Campaign & ad names

Live preview

Facebook Feed
Y

Your Brand

Facebook · Sponsored ·

8,000+ teams already switched. Here is the 30-second version of why - and what changed for them in week one.

Customer Review Carousel

yourbrand.com

Trusted by 8,000+ teams

Join them free for 14 days

Sign up

Approximate preview. Actual rendering varies by placement and device.

Forecast

Medium confidence

Leads (predicted)

$24.00 - $33.32

-25.7% vs account median

Predicted hook

27% - 34%

Predicted CTR

2.1% - 2.8%

Modeled from this creative's live delivery and your account medians.

93

Readiness

How close this ad is to best-practice.

  • Primary text written

    First line is long; front-load the hook before the "more" cutoff.

  • Headline set

    Fits before truncation on every placement.

  • Social proof present

    Numbers/testimonial detected - your highest-CTR lever.

  • Proven creative

    Tier B asset - it has earned its delivery.

  • CTA fits the objective

    The button should match what you are optimizing for.

  • Destination set

    Where the click lands - a form, a page, or a product.

  • Audience selected

    A lookalike off your own leads is the safest cold start.

What wins in your account

  • Social proof in the first line

    +18% CTR

  • Opening on a question

    +14% hook rate

  • UGC over studio production

    +17% ROAS

  • Primary text under 125 chars

    +9% CTR

  • A person on screen in 3s

    +11% hold rate

Comparable ads you ran

UGC Testimonial - Sarah v3

Q2 Lead Gen - Prospecting

$36.90

CPL

Meme Format Relatable

Lead Form - Newsletter

$23.81

CPL

FB Reel - Quick Demo

Lead Form - Newsletter

$26.76

CPL

Audiences to try

1% Lookalike - Purchasers

2.1M

Modeled on your own converters - the most reliable cold start.

2% Lookalike - Leads

4.3M

Modeled on your own converters - the most reliable cold start.

Watch-outs

  • New audiences need ~50 results to exit learning; keep budget steady for the first week.

Creative breakdown

It watches the creative and grades it - what is working, what is hurting, and how to fix it.

Library asset Customer Review Carousel
B 74

Overall grade

Solid asset with room to push. Biggest lever: aspect ratio.

Format Carousel Length Static Aspect 1:1 Resolution 1080 x 1080

First 3 seconds

Average

A 30% 3-second view rate - around your account median. The open is fine but not a scroll-stopper.

Element scorecard

Aspect ratio

1:1

Square works everywhere, but 4:5 or 9:16 claims ~25% more screen on mobile.

Resolution

1080 x 1080

HD - stays crisp on retina displays and after platform recompression.

Length

Static

No runtime - the single frame has to do all the work.

Hook (first 3s)

30%

A 30% 3-second view rate - around your account median. The open is fine but not a scroll-stopper.

Pacing

n/a

Single frame - pacing does not apply.

Audio

n/a

No audio track on a static asset.

Branding

Early

Brand cue is recognizable early - good for unaided recall.

What's working

  • Overall: Tier B asset scoring 74/100 - it has earned its delivery.
  • Resolution: HD - stays crisp on retina displays and after platform recompression.
  • Length: No runtime - the single frame has to do all the work.
  • Branding: Brand cue is recognizable early - good for unaided recall.

What's hurting

  • Aspect ratio: Square works everywhere, but 4:5 or 9:16 claims ~25% more screen on mobile.
  • Hook (first 3s): A 30% 3-second view rate - around your account median. The open is fine but not a scroll-stopper.

How to optimize

  • Open on a question or a face in the first frame - both lift hook rate in your account.
  • Re-export at 4:5 or 9:16 to take more screen and unlock Reels/Stories placements.
  • Add a number or a one-line testimonial up top - social proof is your highest-CTR lever (+18%).
  • Test a UGC cut against this - user-style footage beats studio polish on ROAS here (+17%).