Leaderboards
ThruPlay Rate Leaders
The top-ranked creatives by ThruPlay Rate, account all time.
thruplay / impressions
Ranked Creatives
ThruPlay Rate - Account All Time
11 ranked
Day in the Life Reel
Instagram
Organic IG
Lifestyle
Ugc
23.4%
+76.4%
vs avg
UGC Testimonial - Sarah v3
Paid
Q2 Prospecting
Testimonial
Ugc
20.5%
+54.9%
vs avg
Trending Audio Transition
Instagram
Organic IG
Pattern Interrupt
Trend Audio
16.9%
4
+27.8%
vs avg
Founder Story - Why We Started
Paid
Q2 Prospecting
Founder Story
Studio
16.7%
5
+25.8%
vs avg
FB Reel - Quick Demo
Facebook
Organic FB
Problem First
Demo
14.5%
6
+9.6%
vs avg
Problem/Solution - Messy Drawer
Paid
Q2 Prospecting
Problem First
Demo
13.3%
7
+0.6%
vs avg
Before / After Split Screen
Paid
Retargeting
Pattern Interrupt
Before After
11.9%
8
-10.2%
vs avg
BTS Founder Q&A
Instagram
Organic IG
Founder Story
Story
9.2%
9
-30.2%
vs avg
Unboxing ASMR
Paid
Retargeting
Unboxing
Unboxing
9.1%
10
-31.3%
vs avg
Long-form Testimonial
Facebook
Organic FB
Testimonial
Ugc
7.5%
11
-43.4%
vs avg
Generic Stock Montage
Paid
Promo Blast
Stock
2.6%
-80.1%
vs avg
By Hook Tactic
Average ThruPlay Rate per tactic