Leaderboards
Watch Score Leaders
The top-ranked creatives by Watch Score, within campaign.
weighted p25/p50/p75/p100 completion
Ranked Creatives
Watch Score - Within Campaign
11 ranked
Day in the Life Reel
Instagram
Organic IG
Lifestyle
Ugc
63.0%
+31.7%
vs avg
UGC Testimonial - Sarah v3
Paid
Q2 Prospecting
Testimonial
Ugc
61.0%
+27.6%
vs avg
Founder Story - Why We Started
Paid
Q2 Prospecting
Founder Story
Studio
58.0%
4
+21.3%
vs avg
Trending Audio Transition
Instagram
Organic IG
Pattern Interrupt
Trend Audio
55.0%
5
+15.0%
vs avg
FB Reel - Quick Demo
Facebook
Organic FB
Problem First
Demo
52.0%
6
+8.7%
vs avg
Problem/Solution - Messy Drawer
Paid
Q2 Prospecting
Problem First
Demo
50.0%
7
+4.6%
vs avg
Before / After Split Screen
Paid
Retargeting
Pattern Interrupt
Before After
47.0%
8
-1.7%
vs avg
Unboxing ASMR
Paid
Retargeting
Unboxing
Unboxing
40.0%
9
-16.3%
vs avg
BTS Founder Q&A
Instagram
Organic IG
Founder Story
Story
39.0%
10
-18.4%
vs avg
Long-form Testimonial
Facebook
Organic FB
Testimonial
Ugc
36.0%
11
-24.7%
vs avg
Generic Stock Montage
Paid
Promo Blast
Stock
25.0%
-47.7%
vs avg
By Hook Tactic
Average Watch Score per tactic